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Rizzle is now a designated third-party agency for Yahoo content distribution. Learn more →

Your Stories Already Have

More Value Than You're Capturing

Create Engaging Videos from  Your Articles

Most publisher content is monetized once: as a text article. Rizzle unlocks additional value by converting stories into video, distributing both written and video content across multiple platforms, and thereby expanding monetizable inventory.

  • AI-powered video creation from articles
  • More reach, engagement, and monetization from every story
  • Built-in content distribution infrastructure
Book a DemoSee How It Works

Built for Modern Publishers and
Media Platforms

Rizzle helps publishers scale video creation and distribution across premium platforms, including Yahoo, MSN, SmartNews, Newsbreak, Facebook, and YouTube ecosystems. 

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Converting stories into video

AI-powered video creation from your existing articles, with human editorial review for quality.

Distributing across multiple platforms

Syndicate video and written content across premium publisher ecosystems and platform networks.

Expanding monetizable inventory

More reach, more video inventory, and more revenue from content you already produce.

Increasing engagement across formats

Video drives higher engagement, longer session times, and premium advertising inventory.

Book a demo

From Article to Multi-Platform Distribution

Three simple steps to unlock every story's full potential.

1

Create

Turn articles and stories into platform-ready video using Rizzle's AI-powered video engine.

  • Article-to-video workflows
  • Publisher-safe formatting
  • Human quality review

2

Distribute

Syndicate video and written content across premium distribution channels.

  • Video syndication
  • Written content syndication
  • Platform optimization
  • Partner routing

3

Monetize

Increase the monetization potential of every story across every format.

  • Higher engagement formats
  • Expand content options
  • Multi-platform reach
  • Revenue optimization

More Than Syndication Now

Traditional syndication platforms distribute the content you already have.
Rizzle creates new monetizable assets from your existing stories, then distributes everything through a unified infrastructure layer.

That means:

  • More inventory : video is a new monetizable asset alongside your text
  • Lower operational cost : shared infrastructure reduces overhead significantly
  • Greater revenue potential : same publishing workflow, multiple monetization streams

Platform comparison

Feature Traditional Rizzle
Text syndication ✓ ✓
Video creation ✗ ✓
Video syndication ✗ ✓
Unified platform ✗ ✓
Human editorial QA ✗ ✓

Video Is Now the Highest-Value Format in Publishing

Platforms increasingly prioritize video, but most publishers lack the resources to produce it at scale. Rizzle bridges that gap by making scalable video creation operationally simple.

90%

Cost savings in video creation vs. traditional production

300%

Return on investment across syndication partners

1B+

Audience size via syndication partner network

Now Syndicating Written Content, Too

Because Rizzle already processes publisher content for video creation and distribution, we can efficiently syndicate written content across partner networks as well.

Built to work alongside your existing syndication partners and distribution relationships.

Why Publishers Choose Rizzle
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Video creation at scale

Turn your entire content library into video without increasing headcount or production cost.

Unified video + written distribution

One platform to distribute all your content across every premium channel.

Premium platform relationships

Direct partnerships with Yahoo, MSN, SmartNews, NewsBreak, and more.

Publisher-focused workflows

Built specifically for editorial teams — not generic content creators.

Flexible partner integrations

Works alongside your existing syndication partners and distribution relationships.

Lower operational cost

Shared infrastructure means more distribution at a fraction of the traditional cost.

Book a demo

Why You Need Rizzle

Give your articles a second life as human video experts transform them into videos, amplifying scale and reach to unlock new revenue from content you already own.

AI + Human Expertise

Our AI drafts videos from your text in seconds; expert editors refine pacing, visuals, and tone. The result? Video quality that feels handcrafted in your style and tone, scaled effortlessly at a fraction of the expected cost.

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Turn Articles into Videos Effortlessly, Faster than Ever

Transform articles, both new and old, into polished, on-brand videos at less than 10% of the time and cost. What once took a team now takes a click—so you can focus on storytelling, not production.

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Safe, Licensed Content For Every Story

All visuals, music, and assets are pre-cleared for commercial use, so your brand stays protected while you focus on impact.

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Let Your Videos Earn While They Travel

Publish once—Rizzle takes care of the rest. Powered by humans and AI, we distribute and monetize your videos across MSN, Yahoo, NewsBreak, social platforms, OVPs, and more—reaching 1B+ viewers and supporting quality journalism.

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Data That Helps Your Videos Resonate

Learn what works. Get actionable insights on viewer behavior, platform trends, and content performance—so every video you create drives deeper engagement.

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Every Story, Fully Realized

Each video is crafted by human video experts to meet the highest editorial standards, with AI-powered insights supporting smarter distribution, audience reach, and performance.

Smart video creation

Maximize your ROI with automated content creation that saves up to 98% of the time and 80% of costs. Rizzle delivers videos with media relevant to your script with professional-quality at faster turnaround times and cost effectiveness.

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Technology platform partners

Access world-class creative assets: Getty Images, Eleven Labs voiceovers, Soundstripe music, and Statista data insights to ensure quality, relevance, and ease in every video you create.

Explore the Premium resource hub

Create at the Speed of Human Expertise and Technology

From storytelling to distribution, Rizzle brings human-led video production and technology together to deliver videos for real audiences.

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Get in touch

Frequently asked questions

How does Rizzle turn text into video?

Rizzle automatically analyzes your article’s context, tone, and key messages to generate a video storyboard. It pairs your text with relevant visuals, templates, music, transitions, and voiceovers, creating a polished video in minutes. Our team refines it, ready to publish wherever you choose.

Can I syndicate videos to platforms like Yahoo News or MSN Start?

Yes. Rizzle handles distribution to top web aggregators like Yahoo News, MSN Start, and others. Once your video is ready, we syndicate it seamlessly.

Is my content ownership protected?

Absolutely. You retain full rights to all videos created with Rizzle. We use only ethically sourced, editorial, and creative assets to ensure your content is brand-safe and legally compliant.

How does Rizzle help my existing content strategy?

Rizzle repurposes your text content into video format, distributing them to audiences who prefer video over text. This extends your content’s lifespan, drives engagement, and expands reach, unlocking revenue from platforms that reward video views.

What makes Rizzle different from other tools?

We combine AI speed with human polish and direct access to premium syndication networks. Unlike generic tools, we’re built for publishers and enterprises—focusing on scalability, brand safety, and measurable ROI. Plus, with Getty's editorial media integration, you can tap into up-to-the-minute visual coverage of current trends, events, and cultural moments that matter to your audience.

How does Rizzle turn text into video?

Rizzle automatically analyzes your article’s context, tone, and key messages to generate a video storyboard. It pairs your text with relevant visuals, templates, music, transitions, and voiceovers, creating a polished video in minutes. Our team refines it, ready to publish wherever you choose.

Can I syndicate videos to platforms like Yahoo News or MSN Start?

Yes. Rizzle handles distribution to top web aggregators like Yahoo News, MSN Start, and others. Once your video is ready, we syndicate it seamlessly.

Is my content ownership protected?

Absolutely. You retain full rights to all videos created with Rizzle. We use only ethically sourced, editorial, and creative assets to ensure your content is brand-safe and legally compliant.

How does Rizzle help my existing content strategy?

Rizzle repurposes your text content into video format, distributing them to audiences who prefer video over text. This extends your content’s lifespan, drives engagement, and expands reach, unlocking revenue from platforms that reward video views.

What makes Rizzle different from other tools?

We combine AI speed with human polish and direct access to premium syndication networks. Unlike generic tools, we’re built for publishers and enterprises—focusing on scalability, brand safety, and measurable ROI. Plus, with Getty's editorial media integration, you can tap into up-to-the-minute visual coverage of current trends, events, and cultural moments that matter to your audience.

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