How Much Money Does a Gaming Youtuber Make? An In-Depth Look

Have you ever wondered how much money a YouTube gaming creator makes? It’s more than just playing Minecraft while fans cheer you on. It’s about smart strategy and creativity! According to Statista, the global gaming industry raked in nearly $347 billion in 2022, and YouTube gaming creators are cashing in on this by building smart revenue streams.

From creating epic videos to leveraging viral clips on YouTube gaming, these creators are turning gaming passion into serious income.

Let’s dive into how much money a gaming YouTuber makes and break down the strategies behind their success—because there’s a lot more going on than just pressing the record.

The Life of a Gaming YouTuber: Beyond Just Playing

Start a gaming creation with controller in hand.

A YouTube gaming creator’s day is packed with activities like editing, community engagement, and content planning. Whether you’re a casual niche gamer or someone with millions of subscribers, the path to success requires understanding how to monetize video content across different platforms and formats.

Here’s what goes into the life of a YouTube gaming creator:

Monetization Strategies: How Gaming Creators Make Money

Increasing value and financial success representation.

So, how much money does a YouTube gaming creator make? The truth is that earnings can vary wildly based on how many views a channel gets, its engagement, and the number of revenue streams a creator has. Successful creators often use a combination of strategies to make the most of their content. Let’s explore how.

1. Ad Revenue (CPM and RPM)

YouTube’s main revenue stream for most creators is ad revenue, and it’s calculated using two key metrics: CPM and RPM.


Metric Description Average Earnings
CPM How much advertisers pay for 1,000 ad views $1.50 - $4 per 1,000 views
RPM Your share of the ad revenue $0.50 - $2 per 1,000 views

Example: If your YouTube gaming videos hit 1 million views with a CPM of $3, you could make $3,000 before YouTube takes its cut.

2. Sponsorships

Brands are willing to pay top dollar to get in front of a gaming creator’s audience. Once a channel has hit millions of subscribers, it becomes a prime target for sponsored content.

Popular streamers, such as Ninja, land deals with major brands like Adidas, Red Bull, and Samsung. These partnerships often provide more revenue than traditional ad views.

3. Merchandise Sales

Selling branded merchandise is another reliable way to make money. Creators sell everything from shirts to gaming accessories featuring their logos or catchphrases. For niche gamers with loyal fanbases, this can create a significant stream of passive income.

4. Super Chats and Donations

Fans can donate during live streams using platforms like YouTube through Super Chats. The more interactive and engaged your audience, the higher these donations tend to be. Popular streamers which use live streaming and Q&A sessions with their viewers typically see much more revenue from donations.

Improving RPM: Boost Your Earnings

RPM (Revenue per Mille) is a crucial metric that shows how much money a YouTube gaming creator makes per 1,000 views after YouTube takes its cut. You can optimize your RPM in several ways:

  • Create Engaging Content: Content that keeps viewers watching longer tends to have a higher RPM because more ads are served.
  • Increase Viewer Retention: The longer people stay engaged with your videos, the better they perform in the algorithm, leading to more revenue.
  • Gaming Documentaries and Long-Form Content: Producing deeper content can increase your RPM, as viewers are more likely to stay engaged for the entire video.

How Gaming YouTubers Use Short Clips to Engage Fans

Friends enjoying a video game session together.

As a YouTube gaming creator, creating videos that keep your fans hooked is essential. Whether it's deep dives into different games or quick short clips, the format you choose matters. The top niche gamer with millions of subscribers uses a mix of formats to stay relevant.

  1. Fans Love Variety: Switching between walkthroughs and short clips highlights diverse gameplay.
  2. Efficient Editing: With tools like text prompts, creators can easily edit content.
  3. Short Clips: Keep engagement high, helping fans enjoy your content across platforms while attracting new viewers.

Gaming YouTubers keep their fanbase strong and growing by adapting to new trends and producing videos that combine creativity and efficiency.

Successful Gaming YouTubers and Their Revenue Models

Let’s look at some YouTube gaming creators who have turned their love for gaming into a successful business. This will give you a sense of how much money does an average YouTube gaming creator make from their gaming niche channel as compared to top YouTube channels.

1. TheRadBrad: The Walkthrough King

Source: TheRadBrad's YouTube dashboard

TheRadBrad is famous YouTube gaming creator. He is known for his simple and straightforward gameplay walkthroughs. With over 13 million subscribers, he explains the mechanics of games like The Last of Us in a way that helps fans enjoy the plot without playing the game themselves. According to Social Blade, his estimated annual earnings range between $50.4K - $806.7K, thanks to YouTube ads, sponsorships, and partnerships with gaming companies like Ubisoft and EA.

2. Jacksepticeye: The Energetic Irishman

Source: Jacksepticeye's YouTube dashboard

Jack’s high-energy, humorous approach to gaming content has garnered over 30 million subscribers. With an estimated annual income of $134.7K - $2.2M,according to Social Blade, Jack makes his money through ads, merch sales, and brand deals. His personal connection with fans helps him build a loyal audience that continues to grow.

3. Ninja: The Streaming Superstar

Source: Ninja's YouTube dashboard

Ninja is not only a gaming YouTuber but a cross-platform sensation. Boasting over 23 million YouTube subscribers, Ninja’s income comes largely from sponsorships, ad revenue, and merchandise deals with companies like Adidas and Samsung. Social Blade estimates Ninja’s yearly earnings to be between $17.5K - $280.4K, driven by his massive brand presence across various platforms.

4. Shroud: The Precision Shooter

Source: Shroud's YouTube dashboard

Shroud built his reputation through expert-level gameplay, particularly in first-person shooter games. He pulls in an estimated$14.9K - $237.9K million annually, through YouTube ads, sponsorships, and live-streaming contracts on platforms like Twitch. His skill as a former pro eSports player enhances his credibility and makes him a highly sought-after figure in the gaming world.

5. TenZ: The Valorant Prodigy

Source: TenZ's YouTube dashboard

TenZ, a superstar in the Valorant scene, has over 2 million YouTube subscribers and is renowned for his exceptional skill in competitive gaming. According to Social Blade, TenZ’s yearly earnings are estimated between $40.7K - $650.7K, which comes from ad revenue, brand sponsorships, and participation in gaming tournaments. His content also includes tips and in-depth analysis, making him a go-to source for aspiring players.

The Power of Viral Clips on YouTube

Financial growth details displayed with dollar bills

Platforms like YouTube Shorts, Instagram Reels, and TikTok are pushing short, snappy clips to millions of users, providing gaming YouTubers with a golden opportunity to boost their visibility. This can significantly impact how much money does a average gaming YouTuber make from their channel.

Why Viral Clips Matter:

Let us look at why viral clips matter for your gaming video:

More Engagement:

Short clips have higher engagement rates as they’re quick to consume and share.

Quick to Create:

You can easily convert long streams into short clips that your audience will love, especially using AI tools.

Boost Channel Visibility:

Short-form content gets pushed in recommendations more often, keeping your channel top-of-mind for your audience.

How Rizzle Can Supercharge Your Content Creation

Rizzle’s no edit AI tool simplifying video creation for creators.

Now that we’ve explored how much money does a gaming YouTuber make, it’s time to look at how Rizzle can help take your content creation to the next level.

Whether you’re just starting as a fellow YouTuber or already have millions of subscribers, Rizzle’s AI-driven platform can streamline your process and give you the tools you need to create engaging short clips in minutes.

Why Rizzle?

  1. AI-Powered Editing: Don’t waste hours on tedious editing and adding text prompt. Rizzle automates the process by analyzing your footage and creating perfect Teasers, Clips, Highlights, and Shorts in just a few clicks.
  2. Multi-Platform Optimization: With Rizzle, you can automatically format your content for different platforms—be it YouTube Shorts, Instagram Reels, or TikTok—without worrying about aspect ratios or durations.
  3. Boost Your Content Strategy: Rizzle allow you to quickly save time, so you can focus on producing the best gameplay while creating more content for your audience. The platform also helps you create videos by extract viral moments from longer streams, keeping your viewers engaged across all platforms.

Ready to take your gaming content to the next level?

Try Rizzle today and unlock the power of AI-powered content creation to streamline your process, engage your audience, and drive your channel toward higher revenue.

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