Rizzle vs Canva: A Simple Guide to Stock Media

Ever felt like finding the perfect image for your project is like searching for a needle in a haystack? With 91% of consumers preferring visual content over written content, nailing that ideal stock media is crucial.

Whether crafting a viral video or designing eye-catching thumbnails, the right stock media can make all the difference. But with so many tools and media companies out there, which one should you choose?

Paramount Global Video Editor empowers companies in the video business to create professional videos and new content by leveraging data and images, offering free download platforms that enhance their global presence and streamline the creation of a successful company.

We’ve been there—searching for the right stock media for our projects felt like an endless quest. But after some serious head-scratching, we finally landed on two standout tools: Rizzle and Canva.

Here’s a closer look at how we found them and how you might now see the key to unlocking your creative potential. Let’s dive in!

What Is Stock Media?

Stock media used to make videos.

Stock media refers to pre-created images, videos, and audio clips that you can license and use for your projects. They save time by offering high-quality visuals and sounds without needing custom production.

Here’s a quick rundown of the types we’ve found useful:

  • Creative Stock Media: This includes artistic, stylized content that makes your projects stand out. Think vibrant, high-concept images that make an impact.
  • Editorial Stock Media: This type focuses on real-world events, news, and public figures. It’s great for adding a factual element to stories or news articles.

Reflections on Rizzle and Canva

Rizzle’s Stock Media

Rizzle's extensive stock media library and advanced AI features transformed our video creation process. It made producing high-quality videos more efficient and cost-effective.

What We’ve Noticed:

  • Time-Saving: AI integration cuts down the time spent on visual selection.
  • Budget-Friendly: Comprehensive features included in one subscription.
  • Workflow Efficiency: Integrated tools simplify the video creation process.

Canva’s Stock Media

Canva has graphic design, offering a user-friendly interface and a vast library of resources for static visuals.


Feature Details Personal Reflection
Stock Media Library Library of free and paid images. Applicable for graphic design and social media posts. The extensive library is valuable for designing graphics but requires manual searching.
AI Integration No AI-powered visual selection. Relies on manual image placement and search. While not automated, the straightforward search and placement are manageable for static designs.
Cost Free version and premium options. The free version covers essential needs; the Pro offers additional features. The free version is robust, but the Pro version offers more resources for extensive projects.
Editing Tools Drag-and-drop functionality and customizable templates. Intuitive for graphic design. User-friendly and flexible, making it easy to create high-quality graphics quickly.

What We’ve Observed:

  • Ease of Use: Simple and enjoyable design tasks.
  • Versatility: Effective for a range of graphic design projects.
  • Cost Options: The free version is sufficient, with premium options available.

Workflow: Rizzle vs. Canva

When choosing between Rizzle and Canva, it’s all about understanding the workflow that best suits your content creation needs. Here’s a breakdown of their workflows:

Workflow of both the video editing tools- Rizzle and Canva

Rizzle Workflow (Effortless Video Creation)

Content Planning – Effortless AI Integration

Defining the purpose of the video (e.g., educational, storytelling, product review).

Experience: With Rizzle, planning becomes almost automatic. AI suggests relevant visuals based on our content goals, so we don’t have to spend hours thinking about every detail. It feels like having a creative assistant that guides you from the start.

Script Creation – Streamlined Process

Write a script or outline to guide the video flow.

Experience: Instead of switching between tools, Rizzle keeps everything in one place. We can write our script directly on the platform, and the AI matches visuals and themes as we go. It feels seamless and less scattered than other platforms.

Visual Selection – AI-Powered Efficiency

Choosing visuals that align with the message.

Experience: Rizzle’s library of 500 million Getty images and videos has been a game-changer. The AI suggests visuals based on our content’s tone and message, saving us from the endless scroll to find that perfect shot. Honestly, we save hours this way.

Video Creation – All-in-One Editing

Assembling video clips, templates, audio, voiceover, adding transitions, and refining the video.

Experience: Rizzle’s editing tools are built into the platform, so we don’t need to export footage to another app. We can edit, adjust, and fine-tune everything directly within Rizzle. The AI helps ensure the visuals align with the script’s pacing, producing polished, professional-looking content. This all-in-one process is a huge time saver.

Publishing – Instant Export and Share

Previewing, exporting, and publishing the video.

Experience: Once our video is ready, exporting it takes just a few clicks. It’s simple, fast, and integrates well with social media platforms (YouTube, TikTok, Instagram), making it easy to share our content immediately.

Canva Workflow (More Manual but for Static Design)

Content Planning – Manual Setup

Defining the visual theme for static designs.

Experience: Canva is more about manual creativity. It's excellent for static designs, but it’s not as intuitive for videos. We did a lot of the planning without much assistance from the platform.

Script Creation – Separate Process

Writing a script for the video (if needed) or planning out design content.

Experience: Since Canva focuses on graphic design, we often had to use another tool for script creation when working on videos. This added an extra step to our workflow, making it less efficient for video projects.

Visual Selection – Manual Search

Choosing images and icons from Canva’s library.

Experience: Canva’s library is extensive, but without AI-powered suggestions, we had to manually search for everything. It works great for static visuals, but for video content, it felt like more effort than we were expecting. The time we spent scrolling through options could have been better spent creating.

Video Creation – Limited Video Tools

Assembling video clips or static designs.

Experience: Canva’s video creation tools are basic. They’re perfect for short clips or simple animations, but when we needed more complex video editing, we switched to another platform. It was fine for designing thumbnails or posters but not for actual video creation.

Publishing – Good for Static Content

Exporting and publishing.

Experience: Canva’s publishing options work well for social media posts and images. But for video content, it lacks the integration and ease that Rizzle offers. We had to export more and switch between platforms to get our content where needed.

Pricing Table Comparison


Tool Price Best For
Rizzle $8 Video Content Creators with AI-Driven Visual Selection
Canva $15 Graphic Designers with Simple, Intuitive Design Needs

Go-To Tool for Video Content Creation of compelling videos

Rizzle emerged as the ultimate tool for our content creation needs due to its extensive stock media library, AI-driven visual selection, and seamless integration of features. While Canva won in social media design and creating detailed graphics, Rizzle provided a more comprehensive solution for video content creation across various projects.

Rizzle is the go-to choice for creators focusing on dynamic and engaging video content, while Canva remains a valuable tool for static design needs. Each tool has its strengths, but Rizzle’s all-in-one platform and AI integration make it the superior choice for creating compelling and visually stunning videos.

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