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Almost 110 million Americans are expected to be podcast listeners by 2029!
Podcasts aren’t just about audio anymore. The rise of podcast videos, or vodcasting, has changed the game, and if you’re not adding a visual element to your show, you’re missing out on major engagement. By 2023, 70 million Americans were tuning in monthly to podcasts, and the numbers are only growing.
But to make your video podcasts shine, you need the right platform. Whether it’s unlimited hosting, RSS feed integration, or detailed analytics, the medium you choose is key to your success.
What is a Podcast?
Think of a vodcast as the cooler, visual version of a traditional podcast. It’s not just about what you’re saying but how you’re saying it—with visuals, body language, and expressions. Vodcasts can help your audience feel more connected to you, whether you’re dropping the latest episode’s performance stats or vibing with your fans.
Why Choosing the Right Platform is Crucial?
Your job is not only to create video podcast content. The medium you choose can make or break your vodcast. Here’s why:
- Monetization Tools: Want to earn from ads or subscriptions? Some platforms make this easier than others.
- RSS Feed Support: If you want your podcast available everywhere (Spotify, Apple Podcasts, etc.), an RSS podcast hosting platform is essential.
- Unlimited Hosting: Some platforms limit the number of episodes, while others let you enjoy unlimited episode hosting.
- Analytics: Platforms with detailed podcast stats and impression analytics give you deeper insights into how your episodes are performing.
Top 6 Best Platforms for Video Podcasts
Here are some of the best social media mediums for podcasts:
1. Spotify for Podcasters
Best For: Anyone who wants easy access to a massive audience.
Spotify for Podcasters is a pro for hosting both audio and video podcasts. Plus, it's a completely redesigned Spotify experience, making it even easier to create and manage your show. It offers mobile publishing, so you can upload your latest episodes directly from your phone, track your latest episode’s performance, and engage with Spotify's community using polls and Q&A.
Key Features:
- Unlimited episode hosting
- Supports ads and subscriptions
- Detailed audience insights and impression analytics
- Mobile publishing on the go
Pros:
- Huge audience reach
- Simple monetization setup
- Easy-to-use mobile features
Cons:
- Discoverability can be challenging without promotion
2. YouTube
Best For: Maximum visibility and discoverability.
With over 2 billion monthly users, YouTube is your go-to platform for getting eyes on your video podcast content. Although YouTube doesn’t offer RSS podcast hosting, it’s a solid medium for building a fanbase. Once you hit 1,000 subscribers and 4,000 watch hours, you can unlock monetization features and earn money through ads.
Key Features:
- Free video hosting
- Revenue generation tools like ads and memberships
- Analytics to track views and engagement
- Live streaming options to connect in real-time
Pros:
- Incredible reach
- Monetization options once you grow your audience
- Strong social media integration
Cons:
- No native RSS feed support for cross-platform distribution
3. Apple Podcasts
Best For: Creators who want to connect with Apple’s dedicated listener base.
As the official podcasting app for millions of iPhone and Mac users, Apple Podcasts offers a built-in audience. Although Apple Podcasts is mainly known for audio, you can still upload your podcast videos with RSS integration. It’s ideal for podcasters who want audience insights and great reach.
Key Features:
- RSS feed support for easy distribution
- Tools to monetize with Apple’s premium subscription model
- Stats to track your podcast growth
Pros:
- Access to
a large, dedicated listener base - Native RSS feed support
- Premium monetization features
Cons:
- Limited customization for podcast video
4. Buzzsprout
Best For: Newbies who want a simple, beginner-friendly medium.
Buzzsprout is perfect for those just dipping their toes into podcasting. With RSS feed integration, you can distribute your episodes to major platforms like Spotify and Apple Podcasts. Buzzsprout offers detailed podcast stats, including episode downloads and listener locations, helping you improve and grow your vodcast.
Key Features:
- RSS podcast hosting platform
- Tools to support earning through ads and affiliates
- Unlimited hosting on paid plans
- Mobile app for on-the-go publishing
Pros:
- Super easy to use
- Good analytics for beginners
- Affordable pricing plans
Cons:
- Limited free version
5. Podbean
Best For: Creators who want monetization tools and unlimited hosting.
Podbean offers unlimited episode hosting on paid plans and tons of Revenue generating options, including ads, listener donations, and premium content subscriptions. With RSS feed support, your video podcast can reach platforms like Spotify and Apple Podcasts without any extra hassle.
Key Features:
- Unlimited hosting
- Multiple monetization tools
- Advanced analytics to track downloads and interactions
- Mobile app for easy publishing
Pros:
- Great for growing podcasters
- Built-in monetization options
- Unlimited storage for episodes
Cons:
- The free plan has limits
6. Riverside.fm
Best For: High-quality, professional-level recording.
Riverside.fm stands out for its studio-grade recording tools. It supports 4K video and lossless audio, making it perfect for interview-style podcasts. While it doesn’t support RSS feeds, you can download your episodes and upload them to other platforms like Buzzsprout or Podbean.
Key Features:
- 4K video recording
- Studio-quality audio
- Mobile app for remote guest interviews
- Advanced analytics to track key milestones
Pros:
- High production quality
- Excellent for remote interviews
- Solid analytics tools
Cons:
- No RSS feed for distribution
Social Media Platforms for Podcast Video Content
Here are some of the social media platforms on which you can either promote or upload Vodcasts:
1. Facebook: Use Facebook Live for video podcasting and engage fans directly with live comments.
2. Instagram: Share snippets and highlights through Reels or IGTV to attract a younger audience.
3. TikTok: Post short video clips or teasers to boost discoverability with younger audiences.
4. LinkedIn: Great for professional podcasts or business-related content.
5. Twitter (X): Share trending episode clips and create buzz around your latest releases.
Boost Your Vodcast Game with Rizzle’s THCS
After you release your video podcast, keeping the buzz alive and monetizing it further is key.
That’s where Rizzle’s THCS comes in.
This tool lets you break down your full episodes into Teasers, Highlights, Clips, and Shorts (THCS), ready for social media. Here's how it helps you not only grow but earn from one video in multiple ways:
- Instant Engagement: Create short, impactful snippets that hook viewers instantly, whether it’s a 30-second teaser or a viral 15-second clip.
- Platform-Ready: Rizzle auto-formats your content for Instagram Reels, TikTok, YouTube Shorts, and more, so you don’t have to.
- AI-Powered: Let AI do the heavy lifting by identifying the best moments from your podcast, adding sound effects, adding overlays, and even suggesting music.
Want to expand your audience and unlock new monetization tools? Rizzle’s THCS Tool is your one-stop solution to turn one podcast into multiple streams of revenue and engagement.
Whether you’re looking for monetization tools, detailed audience insights, or just a place to upload your podcast video content, there’s a medium for you. Spotify is great for massive reach, YouTube excels in visibility, and Riverside.fm offers professional-quality recording.
FAQs
How important is the size of the platform's user base when choosing a video podcast platform?
It's essential to consider the size of the platform's user base. For example, Spotify has 600 million monthly active users, which can significantly increase your podcast's exposure.
Why should I look for a platform with a strong social media presence?
A strong social media presence allows for easy sharing and promotion of your podcast across various social media platforms, helping to boost your audience reach.
What features should a user-friendly podcast platform have?
Look for platforms that are accessible and user-friendly, offering features like end-to-end encryption for secure communication and smooth content management.
What are some popular platforms for video podcasts?
Spotify for Podcasters is a popular choice, offering powerful tools to manage and grow your show. Other platforms include YouTube, Vimeo, and Facebook Watch.
Should I consider the parent company of a video podcast platform?
Yes, it's important to consider the parent company's reputation in the industry, as it can affect the platform's reliability and overall experience for creators.
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