How to Create Eye-Catching Text Graphics for YouTube Thumbnails

You’ve probably noticed how some thumbnails just grab your attention, right? 

They practically jump out the screen, make you curious and force you to click on them. 

If you’re wondering how to create this magic yourself, especially when it comes to text graphics for YouTube video thumbnails, you’re in the right place. 

In this blog, we’ll break down how you can make your thumbnails irresistible just like your YouTube videos with the perfect text graphics.

We’ll also look into some YouTubers and how they use text graphics to those clicks.

Why Are Text Graphics So Important

Exclamation mark in a speech bubble.

Text graphics in thumbnails are the secret weapons for grabbing attention. Sure thumbnail images matter, but sometimes a well-placed word or phrase can be the difference between getting lost in the crowd and going viral.

The reason for this is, people process text faster than images. So, when you add a few eye-catching words, you give viewers instant context about your video.

Think about PewDiePie, one of YouTube's biggest creators. His thumbnails often feature bold text like “I Bought A $10,000 Gaming Setup” or “This Game Is INSANE!” 

The text hypes up the most exciting or outrageous part of the video, giving viewers an irresistible teaser and making that click almost inevitable.

How To Choose The Right Font

Man standing in front of three doors, facing a decision.

Picking the right font is the key to making your text pop. You don't want to go too fancy or too dull. It's about finding that balance. You need to communicate your message clearly while still fitting your brand.

Here are some rules you can follow while choosing the right font

Bold and Clear

Use bold, easy-to-read fonts. If your audience can't read the text within a second, you’ve lost them. 

Brand Consistency

Stick to fonts that match the vibe of your content. For example, PewDiePie uses bold, fun fonts that match his quirky and humorous style, while NileRed, a science-based channel, opts for more professional and minimalist fonts.

Font Size

Your text should be large enough to read even on small screens. If the text works on a smartphone, it’ll work everywhere.

Here’s a simple font breakdown, to help you choose the right font style for your YouTube channel


Channel Type Font Type Example Font Choice
Entertainment/Vlogs Bold, playful and quirky Bebas Neue, Impact
Educational Clean, minimal and professional Helvetica, Open Sans
Gaming Fun, futuristic and bold Bangers, Luckiest Guy

What Should Your Text Say?

Hand writing on a sticky note on a glass wall.

Now that you have the right font, the next big question is what should your text say? You don't have much space on your thumbnail, so you need to think strategically. The goal is to create curiosity or convey the most interesting part of your video in as few words as possible.

Here are some ideas:

Tease the Topic

Try to use cliffhanger texts like You wont believe this or The secret to.., this creates curiosity and viewers would want to know more about this. Think of David Dobrik, his thumbnails often have teasers that make viewers wonder what wild stunt he’ll pull next.

Highlight a Shocking Fact or Certain Text

In case your video contains a surprising element, put that in the text. For example, Rosanna Pansino might use “500 Cookies Later…” in a baking video to show how wild the project got.

Ask a Question

Questions on thumbnails make viewers naturally curious , if your video answers a common question, put that question in the thumbnail text. “Can I Survive 24 Hours in the Desert?” this will easily grab your viewers attention.

Stand Out With Bold Contrast

The proper contrast will make your text unmissable. If your background is busy or bright, your text needs to stand out with contrasting colors. 

Think about Emma Chamberlain; her thumbnails often use bright, contrasting colors that match her energetic personality. Her text, often white or yellow, pops against her vibrant background, this totally enhances her thumbnail.

Some Tips For Choosing Text Colors

High Contrast

Remember to always use contrasting colors. If your thumbnail image is dark, use light-colored text more like white or yellow. If it’s light, go for darker text like black or bold colors.

Avoid Clashing Colors

Don’t make your text hard to read by using colors that clash with your background. Make sure the text stands out clearly.

Test For Mobile

Most YouTube views come from mobile. Always double-check your thumbnail on a small screen to make sure the text is still easy to read.

How To Position Text In Your Thumbnail

A blue stick figure standing out from a crowd of black stick figures.

Your text should be easily visible, but it shouldn’t overshadow the image or clutter the space. This is where positioning is crucial. The text should be strategically placed to complement the image, not fight with it.

Some placement strategies to position your text

Top or Bottom

These are the most common and effective areas. Ali Abdaal, a popular productivity YouTuber, often places his text at the bottom to keep the focus on the image while still giving context.

Avoid The Corners 

Thumbnails are often overlapped by YouTube icons ,like the timestamps, so avoid putting text too close to the corners.

Balance 

Make sure there’s enough space between your text and the main subject of your image. You don’t want the two elements to compete for attention.

Text is the most important and trickiest part of your thumbnail. Here are some examples of YouTubers who are nailing the text game.

YouTubers Who Nail Text Graphics

Source: Marques Brownlee's YouTube thumbnail.

Let’s look at some YouTubers who constantly kill with their text graphics.

  1. MrBeast

He’s the master of curiosity-driven text. His big, bold fonts and simple phrases like “$1,000,000 Challenge” or “Last to Leave…” pull viewers in instantly. He uses large text to make sure it’s legible on any screen size.

  1. Lily Singh

Lilly’s thumbnails are colorful and energetic, just like her content. She often uses punchy phrases like “I’m DONE!” or “BIG NEWS!” in bold fonts to create urgency and excitement.

  1. Marques Brownlee 

Marques keeps it sleek and professional, reflecting his tech-based content. His text is clean and simple, with phrases like “iPhone Review” in modern fonts that match his brand.

Best Practices For Creating Eye-Catching Text Graphics 

Here are some best practices to follow while you’re creating text graphics 

Keep it short

No one wants to read a paragraph on a thumbnail. Use 3-5 words max.

Make it Relevant

Your text should add value. It needs to enhance the thumbnail image, not repeat the title.

Consistency is key

For a professional, branded look, Keep your fonts and text styles consistent across your channel.

Test Different Versions

Don’t be afraid to try out different text styles or colors to see what resonates with your audience.

Creating eye catching text graphics for your thumbnails is an art, but it's one that’s easy to master once you get the hang of it. Remember, the right font, the perfect color contrast, and well-chosen words can boost your click-through rate and get more eyes on your content.

However, creating these text graphics in your thumbnails from scratch could be time-consuming and tedious. Free YouTube thumbnail templates might seem convenient, but they often lack the uniqueness needed to stand out in a crowded space.

What if you choose AI to create eye-catching and engaging text graphics for your YouTube thumbnails?

Why Rizzle's AI Editor a Game-Changer for Custom Thumbnails?

When designing custom YouTube thumbnails, Rizzle AI's thumbnail maker is here to level up your game! Whether you're a YouTuber or a content creator, using Rizzle's tools can help you create thumbnails that pop and catch your viewers' attention instantly.

The best part? It also aligns with YouTube thumbnail practices while generating your custom thumbnails.

Here's why Rizzle stands out

Optimized Image Balance

Rizzle applies the Rule of Thirds and advanced compositing techniques to ensure your thumbnails are visually balanced and compelling.

Eye-Catching Color Contrast

With a focus on color theory, Rizzle ensures the perfect contrast between foreground and background, making your thumbnails stand out even in crowded feeds.

Emotional Impact

Expressive facial recognition technology helps Rizzle pick the best emotions to create YouTube thumbnails that engage viewers at first glance.

Text Readability

Rizzle’s AI ensures the text on your thumbnail is always clear and easy to read, Your eye catching YouTube thumbnail will grab attention even on smaller screens.

High Flexibility

Whether you're creating thumbnails for vlogs or tutorials, You can choose from various YouTube thumbnail template at Rizzle. You can pick and customize any YouTube thumbnail design.

Rizzle's templates follow Youtube thumbnail best practices and adapt to any content type, ensuring brand consistency. With Rizzle creating YouTube thumbnails is a hassle free task.

So, what are you waiting for? Time to let your text in your thumbnails with Rizzle's custom thumbnail feature.

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